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At All Telecoms, we specialize in innovative mobile communication and marketing solutions that drive real results. Built on trust, technology, and customer success.
All-Telecoms started in 2004 as a marketing firm that quickly evolved into a mobile marketing agency. We are one of the few proudly South African companies that specialize in creating local products, which eliminates the need to rely on international products.
Today, it is a sad reality that more Africans have access to mobile phones than they do to clean drinking water. In 2000, 17% of South African’s were mobile phone users, but in 2016 that percentage has grown rapidly to nearly 80% of the population.
With this in mind it is evident that there is a huge opportunity for mobile marketing in South Africa.
This is where we come in! Our mobile marketing solutions include everything from bulk SMS management, to running USSD campaigns and everything in between.
We are unique in that we can combine our different services to offer you a fully integrated campaign that includes a click through option to mobile websites. If you are looking to communicate with your existing client base or you are reaching out to potential new customers, we can assist you from the conception of your project to the successful completion of it.
All-Telecoms is part of WASPA and follow the rules narrowly in accordance the communication act of South-Africa. We encourage our clients to comply with the rules of WASPA and those of the DMA.
Babereki Employee Support Services is a locally based financial institution providing financial insurance and mobile products and services to meet the basic lifestyle needs of South Africa’s workforce. Babereki needed a way to connect more intimately with its customer base to drive demand for its products and services while developing a sustainable and relevant customer relationship management platform.
All Telecoms recommended a Push USSD service to achieve this. To do this All Telecoms had to firstly understand Babereki’s targeted market and audience and gain insights into their unique customer behaviour and perspectives. We integrated the Push USSD with Babereki’s CR System allowing Babereki to initiate a Push SMS to brand the USSD number with the targeted audience. They invited them to dial the USSD and utilise their services via an interactive client menu of products and services. Customers dial the USSD line and access the menu to select products of interest and apply for financial products and related services. All Telecoms designed the customer menu to collect or gather client data that was required by the internal credit vetting teams to conduct credit approvals by utilising real-time two-way communication during the application process over Push USSD. Customer information gathered during USSD sessions is also re-purposed to inform future product development and better customer insights.
The USSD product provided by All Telecoms has shortened the customer journey for Babereki resulting in improved operational management. With the USSD system in place, Babereki is able to connect with their customers directly and provide efficient hassle free and accessible platform for client engagement. The system is also very effective in meeting in defining customer needs and while allowing for user friendly product selection and application. Customer service has improved significantly with an added advantage being the increase in new sales of their various financial products and services that influences repeat business going forward.
ETV is a television channel that broadcasts a lot of exciting shows especially from 18:00 to 22:00 in the evening. ETV saw a need of increasing their number of views and the campaign was called “Be locked in”. The campaign had a lot of prizes to be given to viewers which varied every day to motivate the viewers to continue watching their shows.
All Telecoms proposed the use of a Short Code for the campaign. Each show had a unique code which popped up during the show and viewers were required to dial it as the show during the play of the show. E.g. if the show was playing from 18h30 to 19h00, then the viewers are supposed to dial the unique code between 18h30 and 19h00.
Using the Short code mechanism was the easiest option as the only thing that viewers needed to do in order to be part of the winner selection is to send an SMS which costs R1.50. This helped the campaign a lot because viewers from any demographic and of any age would enter the competition. The campaign was a success and increased the number of viewers for the competition please see the stats below:
Statistic Review on ETV
Competition duration: 6 weeks
Number of entries: 1 806 600
Number of SMSes sent: 3 613 200
Successful winner selections: 180
New Integrated Credit Solutions (Pty) Ltd. (NICS) is a locally based leading provider of revenue management and debt recovery solutions servicing several major corporation across South Africa. NICS identified a challenge within their operations when it came to managing client enquiries and account queries, timeous feedback on account status and 2-way communications. This problem was affecting productivity and customer service levels.
All Telecoms proposed the development of a customised USSD for NICS operation. We created a unique application programme interface integration that could speak to their internal database. This integration served to firstly collaborate with internal staff procedures and activities and support customer interaction. The USSD would allow access to only NICS recognised or registered customers and allow for certain privileges and retrieval of information pertaining only to the particular customer query generated via USSD. The USSD was built to address frequently asked questions and requests by existing NICS clients and provide access to certain features and information such as;
The USSD instantly transformed the organisations operational efficiency allowing staff more time to manage other critical areas of the business. Backlogs were eradicated and internal productivity was improved. This also relieved some long standing internal communication and management challenges resulting in an improved staff moral and workplace motivation. Ultimately customer satisfaction was greatly impacted and continues to thrive.
Behind every great connection is a dedicated team. At All Telecoms, our passionate experts bring together industry knowledge, innovative thinking, and a customer-first approach to deliver exceptional mobile communication and marketing solutions.
